Category: New Hires

90TEN promotes Claire Long and Sabrina Gomersall to lead Communications division

90TEN strengthens senior management team to enhance behavioural science and creative services

Mark Lakeram, previously 90TEN’s Director of Scientific Services, will be taking on a new role as Group Director, Head of Behavioural Science, to lead 90TEN’s behavioural science function across all divisions of the company. Mark’s remit will be to build a behavioural science centre of excellence delivering insight-driven communications services based on an academic understanding of human behaviour. He will be joined by Jenny Squibbs, Associate Director, who will take on responsibility of leading behavioural science services within the 90TEN Medical team, the medical communications division of 90TEN.

“Now more than ever during these challenging times, it’s important that we understand the nuances of human behaviour so we can become more effective communicators and educators. Behavioural science has always underpinned our work, so we are thrilled to have Mark and Jenny step into their new roles to help us take these services to the next level,” said Alison Doughty, Managing Director of 90TEN’s Medical division.

90TEN’s Creative Services has been bolstered by the promotion of James Duggan to Director, Creative Services, 90TEN Medical. In this role James will drive the implementation of new insight-led creative tools. Amy O’Connor has taken on new responsibilities and will lead creative output across the PR side of the company taking on the title of Associate Director, Creative Services, 90TEN Communications. Both James and Amy will be responsible for driving innovation and creativity across 90TEN’s client work.

90TEN has further strengthened its senior management team with the promotion of Niamh Mangan to Director within 90TEN Medical as well as Ruth McIntyre to Associate Director within the 90TEN Communications division.

Jamie Hall and Jessica Greenman have joined 90TEN as Account Directors. Jamie, who has joined 90TEN Medical, previously worked at ArticulateScience (part of Nucleus Global). Jessica, who has joined 90TEN Communications, has previously worked with M&F Health, Porter Novelli and TogoRun. Sophie Cremin has also been promoted to Senior Account Director within 90TEN Communications.

90TEN’s growth is expected to continue, with plans to welcome more team members to its medical and communications divisions in 2020.

Alison Doughty takes the helm of 90TEN’s award-winning medical education team

Medical Education division. Alison’s arrival follows a year of unprecedented growth for the Battersea-based agency.

Alison was previously at Ketchum where she was Partner and Director of Ketchum Health, overseeing both the health PR team and Inspired Science, the medical education agency she founded in 2010. She started her career in medical communications in 2002 after completing a PhD at the University of Sydney and a Postdoctoral Fellowship in viral hepatitis at the University of Southern California. Alison joined Ketchum in 2008 following stints at MediTech Media and Health Interactions and a secondment to Roche in Switzerland.

Carole North, 90TEN’s Co-Founder and CEO, said: “We have long admired Alison’s entrepreneurial flare and talent for breaking new ground in healthcare communications, and we are thrilled to welcome her to 90TEN. Our medical education team has had a record-breaking year, winning new clients in the US and Europe, and there couldn’t be a better time for Alison to bring her combination of scientific expertise and strategic nous to the mix.”