The latest edition of 90TEN’s Creative Review is here, and this month Dionne Turnbull from our scientific services team has taken a look at how ‘Anthropomorphism’ (attributing of human characteristics or behaviour to an animal or object) can be used in medical communications.
Personally, it is one of my favourite Creative Reviews to date, so please do give it a read.
We love hearing your feedback so please do let us know what you think. 😊